M4.6 - Radon

Given that there an estimated 21,000 excess deaths from lung cancer associated with exposure to radon, I would develop a national awareness campaign by first having the name or slogan of my campaign emphasize lung cancer isn't just from smoking or second hand smoke, but from something invisible to the senses.

The elements of my awareness campaign would include making it known that you can get lung cancer even if you don't smoke, especially from something you can't see or smell, having a website that explains more information (such as it coming from uranium rising from the ground) and has resources about ordering a radon test kit to know how much you are exposed to radon in your home, workplace, and finding an E.P.A. certified Radon mitigators located near you. This campaign would emphasize spreading knowledge and education about radon and it causing lung cancer and providing the steps order radon test kits so that more people become aware of it.

Some potential collaborators and stakeholders could include the San Francisco Department of Public Health, San Francisco Unified School District, the Environmental Protection Agency, San Francisco Homeowners Associations, the Mayo Clinic, American Cancer Society, and more.

Comments

  1. Rudi HernandezSeptember 23, 2018 at 8:30 PM

    Hey Matt!
    great ideas of potential stakeholders! a majority of them, I would not have thought about! thanks for the ideas!

    ReplyDelete
  2. Angela GSeptember 26, 2018 at 11:51 AM

    Hi Matt,

    Great idea with focusing on the outcome (lung cancer) in your campaign. I think it would definitely open people's eyes to the fact that lung cancer is not just associate with smoking, that there are other risks, and therefore spark them into action. Also nice list of potential stakeholders! Thank you for sharing!

    ReplyDelete

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